Meghan Talks With Inc.: As Ever Will License Products with the Help of Netflix

It was never about a small gourmet food company

Credit: Inc. Magazine

Happy Sunday evening!! I hope everyone had a good weekend. It’s hard to believe that Easter is only two weeks away. Spring is in full swing. Well, there was an interesting announcement this weekend about Meghan’s As ever brand, which recently launched. In our IG stories this weekend, we have been discussing how different her aesthetic looks with her As ever brand compared to The Tig. Even though this was supposed to be an extension of The Tig. In our last newsletter, we also wrote about how underwhelming the As ever product launch ended up being. I found this shocking because Netflix is partnering with Meghan for As ever. It felt weird. Netflix knows what they are doing and this launch didn’t feel right. It almost felt like a dress rehearsal.

This new announcement from Meghan puts these questions into perspective.